The Klout Score

by Professor

The Klout score is a measure of how much influence or clout that you have in social media, especially on sites like Twitter. The “Klout Score” ranges from 1 to 100, with higher scores showing a greater online social media influence, presence and activity. It not only considers the content created, but the interaction with that content and with other users. The average Klout score is around 40. The main advantage of the use of the Klout score is not what your indivudual score is, but it can help identify influencers and key people to engage with.

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